
Broadway World reports:
The Rodgers & Hammerstein Organization is partnering with Schmackary’s to celebrate the 80th anniversary of Rodgers & Hammerstein’s Oklahoma! – the groundbreaking stage production that redefined and revolutionized the American musical. Rodgers & Hammerstein’s first collaboration debuted on Broadway at the St. James Theatre on March 31, 1943. To celebrate this milestone anniversary, Schmackary’s is launching a limited-edition cookie collection inspired by the musical and its iconic opening number.
The half-dozen cookie box includes three themed cookie flavors that will delight fans of the show and cookie lovers alike: “Oh, What a Beautiful Mornin’” Mocha Java, “Corn Is As High As An Elephant’s Eye” Sweet Corn and “Little Brown Maverick” Bacon Chocolate Chip. The box will be available for purchase in store on Friday, March 31 and online via nationwide shipping from March 31 – April 30. Orders can be placed at www.schmackarys.com/order.
To kick off the 80th anniversary and the launch of the collection, Schmackary’s will give away complimentary cookies to the first 300 Broadway fans beginning at 4:00 p.m. ET on Friday, March 31 at their NYC storefront, located at 362 West 45th Street. Visitors will be able to select one free cookie of their choice from the Oklahoma! collection.


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